Over the last 6 months or so I have been quite engrossed speaking with all sorts of people who decidedly don’t consider themselves bloggers. I often follow-up their immediate gut-reaction with a question, “What’s a blogger?” It seems that there’s an image problem with blogging, and not from the credibility side.
The problem, actually, is with the profile of blogging activity and the mindset of the blogger. For many looking in from the “outside” - drawn to the fences by mainstream and trade coverage of the wonders and merits of this thing called blogging, they’re completely baffled “how to do it”. There’s no easy answer, but presumably lots of “wrong” ones. Should there not be an on-ramp? Don’t we need time to let groups and organizations find their voice. We’re all born with one as individuals - that’s harder to coordinate inside an organization.
Read the full posting here.
In his profile he writes:
And from What Keeps Me Up at Night:
I’m the ultimate people person. Charmed at an early age by the power of relationships, I have dedicated my life to the study of them. My work to date clearly demonstrates this enthusiasm.
An entrepreneur from the beginning, I have launched a suite of innovations across multiple industries. My previous companies delivered solutions in the web site publishing, content management, e-mail marketing and analytics, and even online dating businesses. The unifying thread? Each of them was focused on increasing the opportunity and effectiveness of our communications.
I hold a Bachelor of Arts degree from New York University in Sociology (though most would believe I’m a programmer, or even a designer).
I recommend adding Greg to your RSS Reader of choice to continue to read what he writes. In fact, I already did. Will you?
This is the question that was posed to me last month by Trevor Stafford of RedCanary. I first met Trevor at the Mesh Conference and am glad he included me in this article. If you want to see the answers from the other 13 other CEO’s, view it here.
Here’s my nightmare:
Vultures. A small company is like a nest of eggs. We’ve got new ideas in a quickly emerging industry. I worry most about how much inspiration I give the circling patrol above. I’m always trying to find new ways to hide my eggs so they have time to hatch — increasingly difficult when you also need transparency to survive.
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