Tom Peter's new Cool Friend is Patricia Ryan Madson, author of Improv Wisdom; Don't Prepare, Just Show Up.
You can read her interview with Cathy Mosca at TomPeters here.
You can check out her own blog here.
Being highlighted on Tom's page will give her plenty of exposure.
Showing her here simply means I agree with Tom's exposure.
What she says is worth reading and talking about.