Tuesday, June 05, 2007

Nussbaum on Design

Continuing the design trail, we find Bruce Nussbaum writing on design at BusinessWeek.

Check out his recent posts:
Bruce writes

In era of process, where we do nearly all our innovation and design in teams, it is important to remember that genius can still play a critical role in creativity. Take a look at this amazing video of kinetic sculpture.

There are more videos by this creative genius at his site, glumbert.com.

I'd like to open a conversation on the role of individual genius in innovation and design today. Our language and our behavior is all "process" driven but are we missing something very important? And if genius remains critical, how can it be integrated into our current business culture?

Read his full posting here

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